An Analysis of the Ups and Downs of fandom for BTS among Perspective of Iranian fans

Models play a crucial role in shaping the personalities of individuals and societies. Models are like lighthouses that show the way to ships, they show the way to the ship of existence of humans and societies. Therefore, from religious viewpoints to contemporary psychological and sociological perspectives, all of them have confirmed the significance of models as essential for guiding human behavior and societal norms.
The significant impact of models on the education of individuals and societies has led both well-intentioned individuals and institutions, as well as malicious entities seeking exploit societies and human existence, to recognize the power of modeling and utilize it to their desirable Models. While virtuous individuals and reputable institutions may use positive models to inspire and guide others, those with malicious intent may manipulate seemingly noble models to lure individual's malevolent goals. They try to turn people towards evil goals by processing seemingly valuable and sublime models, relying on seemingly attractive models.
Examining the progression of role models throughout human history reveals an intriguing trend. Early general role models in societies fixated on singular exceptional traits of individuals, such as Rostam was a mountain of muscles, Barbod and Nakisa were genius in musicianship or Cleopatra was a prototype of beauty. But, in the recent decades during developing role models, mankind has embraced more intricate and influential role models to achieve its goals. This shift is exemplified creation of two-dimensional Models by the fusion of sports and art. Individuals like Arnold, a renowned bodybuilding champion, ventured into the realm of art and turned to an iconic figure in movies. This integration showcases the importance of adapting to multidimensional models processing in human development.
In the new wave of role models processing, if someone was for example interested in sports, often find themselves drawn to the movies of iconic figures such as Arnold Schwarzenegger, Sylvester Stallone, and Bruce Lee for inspiration and entertainment; and if someone was interested in the art of cinema, Again, while cinema fans can admire their performances and contributions to the film industry and entertained the same movies.
Examining the model processing process currently shows that the sheer importance of models has caused some institutions and social movements to try to process multi-dimensional models in order to achieve their goals. Consequently, the process of model processing has transitioned from converting one to two-dimensional models to now encompassing the handling of multi-dimensional models as a necessary advancement.
Among the institutions that have been successful in processing multi-dimensional models, we can mention the Big Hit Entertainment Company (Kpopery BTS Group Company). Right from the group's inception, the company strategically implemented the processing of multi-dimensional personalities.
In its initial operations, Big Hit Company handpicked "beautiful" boys to create a group. These individuals, known for their good looks, underwent rigorous disciplines such as singing, dancing, media, and acting. In addition to their vocal abilities, they also captivate audiences with dynamic, high-energy dance routines that are challenging even for the average person to perform.
In addition to their spectacular performances, the BTS boys have positioned themselves as champions of youth through their music, which addresses the challenges and conflicts faced by young people. Delving into themes of rebellion against outdated values, they have established themselves as an intellectual group and a beacon of hope for the younger generation. By offering guidance on overcoming the obstacles of the harsh world surrounded youth, and by portraying themselves as full supporter of the new generation, BTS has solidified their reputation as the "savior for the youth".
On the other hand, the boys of the BTS group, at the same time as trying to provide productions to "fill the leisure time of the fans and entertain them", started " they have also formed deep and meaningful connections with their followers", they, for example claim this slogan: "If you have no refuge If you don't have, we in Seoul think about you and you can always count on us as your support and allies".
The "philanthropic and seemingly altruistic" actions of the BTS group on the one hand and their "social-political activities" on the other hand, are other attractions that the Big Hit Entertainment Company has, and finally, boys by, by abstaining from marriage maintaining a distance from public romantic relationships with girls, indirectly present themselves as "love" and "potential wife of female audience".
The combination of attributes within the BTS group presents these stars as the multi-dimensional role models (beautiful, full of excitement, with a beautiful voice, altruistic, having socio-political concerns, intellectual depth, savior of the youth, and the like). It's possible that in the realm of human models it's rare to find individuals or groups who embody all these qualities simultaneously.
Analyzing the field evidence among BTS fans highlights the significant influence the group holds over its audience, particularly among female fans.
The preliminary investigations of the researcher and his students in the field of understanding the effects of the BTS group on its fans indicate that sometimes powerful fan organizations have been formed at the level of the BTS fans, which is assumed to be the case with the release of 8 hours of annual travel videos of the boys of BTS (Bon Voyage) in the virtual space, a dedicated fan organization mobilizes a team of 30 translators to work tirelessly throughout the night translating the content of the BTS boys' films, and after the translation is finished, they hand over the prepared content to the editors of the group and themselves try to take a rest or go to sleep while editors try to prepare the final edition of text, and leave it to the third team of their group for uploading and take a rest themselves. And, the uploading team immediately uploads the prepared content in the virtual space and delivers it to the hands of countless fans of The BTS group. Similarly, there have been instances where fans have exhibited intense dedication by streaming new BTS songs round the clock in order to boost their favorite group's ranking on global music platforms or to secure wins in popular people's choice awards. Fans have known to engage in activities such as "continuous listening to the desired song for 24 hours a day" or "participating in voting campaigns" to increase song plays and votes, leading to high rankings on prominent music sites like Billboard, Spotify, and other similar platforms, and even win the people's choice awards.
One of the writer's students mentioned in her report that when she went to one of the girls' high schools to collect the requaired data, she noticed that almost half of the school's students were crying and when she was surprised to find out more about this asked if someone from your teaching staff had passed away that you are so impatient, the students answered that "No, Jin - one of the boys of BTS - has joined to the military service!"
During their interviews, many girls expressed extreme devotion to their favorite K-pop idols. Some stated that they were "willing to sacrifice their lives for the boy band", while others confessed to "experiencing panic attacks when confronted by rival group fans hat words". Shock, one girl claimed she "would sell her kidney to afford a night at Jimin's house". There were reports of "Some students argue over the claim that a specific idol is their "husband," leading to fights with other students and pulling each other hears in school" and " have commissioned people who are good writers to prepare pornographic stories centered on themselves and one of the boys of the group". "Some fans even resorted to threatening their own families to fund trips to South Korea or engage in self-harm". Some have "started organizing large gatherings in the presence of BTS channel admins, BTS page admins, BTS collectors, BTS storytellers, and regular fans to honor the boys of the group in Iran". "Practiced dancing for 5-6 hours a day in the hopes of being selected as backstage dancers for BTS performances". "Hearing the rumor of their favorite star being in a relationship with a girl, they have started having suicidal thoughts." They talk as if they are married to the star they admire". Or even "They claim to be pregnant with a child from their favorite star".
The preliminary field investigation conducted by the research group has shown that numerous students, including elementary students, have started teaching themselves the Korean language. Some have become proficient that they can translate Korean texts with ease or manage their Instagram pages with Korean writing.
The high sales of Korean language teaching books, following English language books, in society of Iran is a clear example of the influence of K-pop groups, especially BTS, on Iranin teenagers and young people. Moreover, high school students are seen with the seven members of the boy band BTS as their computer screen background, while their parents or school staff are either unaware of them or simply overlook the reasons behind this behavior.
The collection of what was mentioned prompted the writer to act in the direction of clarifying the changes that have occurred in the processing of models in the contemporary world.

Key Words of the book:
Korea, cultural power, Big Hit company, Big Hit Entertainment, music industry, entertainment industry, K-pop, BTS group, stars, idol, beautiful voice, beautiful boyes, full of excitement, social-political activities, altruistic activities, having socio-political concerns, intellectual depth, savior of the youth, potential wife,
one-dimensional models, two-dimensional Models, multidimensional models
champions of youth, teenage, young, fans, fan organizations, Korean language, Korean writing, Billboard, Spotif.